Portfolio support
Momentum Sprints
Three months, from a technology that works to a buyer who is compelled.
Who it is for
The company that built the thing and cannot say who has to buy it.
A portfolio company that has built the thing, cannot say who is compelled to buy it, and has a raise coming.
What it addresses
- Positioning that describes the technology instead of the buyer’s problem
- A pipeline of interested parties with no budget authority
- Pricing set from cost rather than from value displaced
- A capital narrative that assumes the investor will do the translation
- A first deployment that keeps slipping because nobody has named what actually unblocks it
Structure
Weekly, with the specialist the technology requires.
- Weekly working sessions with the principal and the relevant bench specialist
- Market and competitive assessment specific to the technology and geography
- Named-buyer segmentation with the trigger and budget line identified for each
- A go-to-market roadmap with milestones tied to the next capital event rather than to the calendar
- Capital narrative and pitch reconstruction
- Direct access between sessions
Deliverable and terms
What the board can hold them to.
A plan the company can execute and the board can hold them to, with the assumptions written down so they can be tested rather than argued about.
- Duration
- Three months
- Structure
- Monthly retainer, opening with a paid definition phase
- Who buys
- Usually the fund, as portfolio support. Occasionally the company.
- Fee
- [FEE RANGE]
False-color infrared · U.S. Geological Survey · public domain
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